Insurance: Simplified

98% Faster QA Feedback – Empowering Agility in Insurance Brokering

🏆 Success Story: Insurance Brokering Digital Transformation
90%
Faster Deployments
98%
Faster QA Feedback
80%
Cost Reduction
0
Major Outages (6 months)
40%
Performance Improvement

1. Executive Summary

Insurance brokering company entered the Indian insurance broking sector with the objective of delivering cost-effective and high-quality insurance services. Partnering with leading insurance providers, the company offers comprehensive general insurance solutions tailored to enhance customer experience, risk coverage, and operational efficiency. With a focus on digital transformation, they aimed to automate core processes such as policy issuance, assisted claims handling, and online MISP enrollment and renewals.

2. About the Customer

The insurance brokering company seeks to strengthen insurance penetration in India by leveraging its expansive distribution network and strong partnerships with reputed insurers. Embracing a digitally driven and innovation-friendly culture, the company fosters transparency, agility, and a continuous growth mindset.

3. Problem Statement

The insurance brokering company faced significant inefficiencies in its software development and deployment processes, leading to:

  • Slow Deployment Cycles: Manual processes caused deployments to take 6-8 hours per release, delaying critical updates.
  • High Error Rates: 30% of deployments failed due to human errors in manual testing and integration.
  • Frequent Outages: Large, infrequent releases led to 2-3 major outages per quarter, impacting customer experience.
  • Long Feedback Loops: Developers waited 5-7 days for QA feedback, slowing bug fixes and feature improvements.
  • Lack of Visibility: No real-time monitoring resulted in undetected performance issues for 48+ hours, increasing resolution time.

To address these challenges, the company adopted AWS DevOps and CI/CD pipelines to automate workflows, improve reliability, and accelerate delivery.

4. Why AWS

The company selected AWS as the preferred cloud platform for its flexibility, security, and scalability:

  • Cost-effectiveness: AWS's pay-as-you-go model enabled significant savings compared to on-premise infrastructure.
  • Security: AWS's robust security services ensured better protection of sensitive customer data.
  • Scalability: The ability to scale infrastructure on-demand allowed the company to adapt swiftly to business needs.

5. Why the Customer Chose DeployinCloud

  • Technical expertise: Specialized knowledge and experience in required technologies and platforms.
  • Industry knowledge: Deep understanding of the insurance industry and similar solution delivery.
  • AWS experience: Extensive experience with proven track record on AWS platform.
  • Customer focus: Customer-centric approach focused on specific needs and challenges.
  • Technical certifications: Multiple AWS certifications demonstrating expertise in AWS services.

6. Why the Customer Engaged DeployinCloud

  • Proven track record of delivering successful solutions using AWS
  • Cost savings compared to developing an in-house solution
  • Access to specialized resources, tools, and best practices
  • Time savings compared to other alternatives
  • Better alignment with AWS offerings and technologies
  • AWS certifications demonstrating expertise

7. Partner Solution

DeployinCloud collaborated with the insurance brokering company to establish a modern DevOps framework built on AWS. The solution emphasized automation, scalability, and resilience, using AWS Well-Architected principles.

7.1 AWS Architecture Design

A customized AWS architecture was designed to meet the company's immediate requirements and long-term DevOps goals. This robust foundation enabled the company to scale operations efficiently while ensuring operational continuity and system reliability.

8. Key DevOps Practices Implemented

  • Source Control: Adopted S3 to manage application and infrastructure code, enabling traceability and collaboration.
  • Continuous Integration (CI): Set up a CI pipeline to automate application builds and packaging upon code commits.
  • Infrastructure as Code (IaC): Leveraged AWS CloudFormation for consistent, version-controlled infrastructure provisioning.
  • Continuous Delivery (CD): Automated the deployment pipeline to push validated changes to production with minimal manual intervention.

9. Primary AWS Services Used

EC2 Auto Scaling Amazon RDS (MSSQL) AWS CodePipeline Amazon S3 AWS WAF AWS CloudFormation CloudWatch AWS Config GuardDuty Security Hub Inspector Lambda API Gateway CloudFront KMS Secrets Manager

10. Results and Benefits

90% Faster Deployments
Before: 6-8 hours
After: Under 10 minutes
80% Reduction in Failures
Before: 30% failure rate
After: Just 6% failures
Zero Major Outages
Before: 2-3 per quarter
After: Zero in 6 months
98% Faster QA Feedback
Before: 5-7 days wait
After: Within 1 hour
90% Faster Issue Detection
Before: 48+ hours
After: Under 30 minutes
50% Faster Time-to-Market
Twice as many feature deployments
80% Cost Reduction
Eliminated thousands of manual work hours
40% Performance Improvement
Latency: 2s → 1.2s, 99.95% uptime

Enhanced Customer Satisfaction

  • 30% fewer support tickets due to improved reliability
  • 15% increase in customer retention year-over-year

11. Lessons Learned

  • CI/CD with CodePipeline and CodeDeploy: Implemented AWS CodePipeline integrated with GitHub for version control and used CodeDeploy (Windows Agent) for deploying applications to EC2 Windows servers running IIS.
  • IIS Deployment Automation: PowerShell scripts were used within CodeDeploy lifecycle hooks to stop/start IIS, validate health, and register application versions.
  • Rollback Enablement: CodeDeploy's rollback feature allowed automatic rollback to the previous stable version in case of deployment failure.
  • Improved Testing and Quality Gates: Automated build validation and integration testing were introduced using NUnit and Pester, ensuring higher release quality.
  • Release Visibility and Notifications: Deployment progress and failures were tracked through CloudWatch Logs and notified via SNS and email, improving operational response time.
  • Security and Permissions: IAM roles with least-privilege access and AWS Systems Manager Parameter Store were used for secure credential management and automation.

TCO: Cost Comparison

Comprehensive pricing table comparing the current setup with the partner solution. The table includes estimates for performance, deployment efficiency, infrastructure management, and market responsiveness.

Services Used Amazon Web Services Cost per Month ($) Cost per Year ($) On-Premises Cost Year ($)
Virtual ServersElastic Compute Cloud2,326.9327,923.16375,262.85
Database serverRelational Database Service13,020.81156,249.72
MonitoringCloudWatch449.885,398.56
NetworkVirtual Private Cloud191.622,299.44
Distributes ServiceElastic Load Balancing81.20974.40
ConfigAWS Config86.071,032.84
CodeBuildAWS CodePipeline4.2551.00
Object StorageSimple Storage Service555.756,669.00
KMSKey Management Service71.10853.20
API GatewayAPI Gateway1,709.8220,517.84
Savings PlansSavings Plans for AWS Compute2,016.0024,192.00
CloudFrontCloudFront1,676.0020,112.00
Data TransferData Transfer987.2111,846.52
CloudFront SecurityCloudFront Security Bundle800.009,600.00
WAFWAF163.791,965.48
Email ServiceSimple Email Service139.331,671.96
AuditCloudTrail108.251,299.00
Threat DetectionGuardDuty59.61715.32
AnalyticsQuickSight48.00576.00
SecuritySecurity Hub34.98419.76
ScannerInspector18.25219.00
ArchiveS3 Glacier Deep Archive10.75129.00
QueryAthena9.07108.84
QueueSimple Queue Service4.5754.84
Data SecurityMacie4.1149.32
ServerlessLambda2.1726.04
SecretsSecrets Manager2.0024.00
NotificationsSimple Notification Service0.789.36
AuthCognito0.060.72
Cost ExplorerCost Explorer00
Total295,029.72375,262.85

Savings: DeployinCloud solution saves approximately $80,233 annually compared to on-premises infrastructure.

12. About DeployinCloud

DeployinCloud (Precision Infomatic) is an AWS Advanced Tier Consulting Partner and a member of the AWS Public Sector and Well-Architected Partner Programs. Specializing in cloud solutions, DevOps, FinOps, and digital transformation services, we are committed to delivering secure, scalable, and cost-effective cloud solutions tailored to business goals.

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